Inflatable / January 29, 2019 / Esperanza Langlais.
Inflatables are basically commercial signages that are filled with air. It can assume any imaginable shape-from a simple circular ball to a giant robot. Hot air balloons can also be categorized under inflatables advertising. Inflatable costumes and inflatable balloons are some of the most popular forms of inflatables. Inflatable costumes are walking inflatables that interact with audiences. This type of inflatable is mostly loved by people especially by kids. It is an effective way of making your brand closely visible to your target market and it also builds a certain personal connection with them making it memorable and not easily forgotten.
These cute and cuddly inflatable costumes can be utilized during trade shows sports events and bazaars among others. This type of inflatables helps a lot in retaining memories recognition and attention to audiences. Inflatable costumes can be designed out of company mascots logos cartoon characters and even the product itself. Custom made inflatable costumes offer a fun and exciting way to make a specific product and brand stand up amongst the many competitors. Any advertiser or marketer can choose to order inflatable costumes in their desired design color and size.
The next option requires a slightly bigger operation. It is the full-time event inflatables rental company for personal or business use. This inflatable company type requires you and a group of employees (or family members) to run events such as church VBS groups corporate picnics and kids events school carnivals and other such happenings. The process is similar to that of the backyard rental company except you can buy bigger and better inflatables. Ive seen these companies have everything from a giant slide to a full-scale bouncy obstacle course. Of course these events must be manned by a staff of inflatable operators to make each even possible which means employees and a different tax bracket. Also you will need vehicles to haul the heavy inflatables equipment to maintain them and process repairs advertising and marketing efforts in your area and a lot more time than a weekend or two a month. Next there are the pay-for-play companies.
All it requires is a prime location a large indoor space and a series of inflatables to fill the space. Because of its indoor nature these companies dont experience the same problems with sun damage and accidental punctures that outdoor rental companies face. However with constant use comes typical wear and tear so be prepared to have backup inflatables for replacements while used inflatables are patched and repaired. Also the cost of a large enough rental space will be rather high as well as the cost of utilities and maintenance. So as you can see there are four main options if you want to start an inflatables business.